{"title":"7TH ANNIVERSARY EVENT","description":null,"products":[{"product_id":"anniversary-sale-50-off-hokkaido-yumepirika","title":"[ ANNIVERSARY SALE 50% OFF] Hokkaido Yumepirika 2025 Crop","description":"\u003ch3\u003e\u003cstrong\u003eHokkaido Higashikawa Yumepirika\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhen we set out to find the best rice Japan has to offer, Yumepirika from Higashikawa kept coming up. And once you taste it, you understand why.\u003c\/p\u003e\n\u003cp\u003eThe name itself tells a story—\"Yume\" means dream, and \"Pirika\" is the Ainu word for beautiful. It was created with one goal: to be Japan's most delicious rice. We think they succeeded.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat makes it special?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHigashikawa is one of the few towns in Japan with no municipal water system. Every grain of rice here grows with pure snowmelt from the Daisetsuzan mountains—some of the cleanest water you'll find anywhere. That purity comes through in the taste.\u003c\/p\u003e\n\u003cp\u003eThe rice itself is incredibly balanced. Sweet, but not heavy. Sticky enough to hold together perfectly, but still light and clean. The grains are soft with this almost mochi-like texture, and they stay delicious even after they cool down—which is why it's perfect for bento boxes or onigiri.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe quality control is serious\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYumepirika has strict standards. They monitor protein levels, manage fertilization precisely, and inspect everything after harvest. If it doesn't meet their standards, it doesn't get sold as Yumepirika. Period.\u003c\/p\u003e\n\u003cp\u003eThe results speak for themselves: Special A ratings year after year, competition wins, and it's even served in ANA First Class (where rice has to stay good despite cabin pressure—not an easy test).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to enjoy it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHonestly? The simpler, the better. Plain steamed rice. Onigiri. A traditional Japanese breakfast with grilled fish. The rice is good enough that it doesn't need much else.\u003c\/p\u003e\n\u003cp\u003eIf you're looking for what premium Japanese rice should taste like, this is it. Pure water, careful farming, beautiful flavor.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 36d3e1f4-f5ae-4b28-8319-be24ee7659b6 --\u003e\u003c\/p\u003e","brand":"北海道\/Hokkaido","offers":[{"title":"2lb \/ White","offer_id":46162958483690,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 70% milled","offer_id":46162958516458,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 50%milled","offer_id":46162958549226,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 30% milled","offer_id":46162958581994,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 10% milled","offer_id":46162958614762,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Brown","offer_id":46162958647530,"sku":"YUME-25-sale","price":7.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ White","offer_id":46162958680298,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 70% milled","offer_id":46162958713066,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 50%milled","offer_id":46162958745834,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 30% milled","offer_id":46162958778602,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 10% milled","offer_id":46162958811370,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Brown","offer_id":46162958844138,"sku":"YUME-25-sale","price":11.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ White","offer_id":46162958876906,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 70% milled","offer_id":46162958909674,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 50%milled","offer_id":46162958942442,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 30% milled","offer_id":46162958975210,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 10% milled","offer_id":46162959007978,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ Brown","offer_id":46162959040746,"sku":"YUME-25-sale","price":22.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ White","offer_id":46162959073514,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 70% milled","offer_id":46162959106282,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 50%milled","offer_id":46162959139050,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 30% milled","offer_id":46162959171818,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 10% milled","offer_id":46162959204586,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ Brown","offer_id":46162959237354,"sku":"YUME-25-sale","price":33.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0505\/6489\/0791\/files\/anniversary.png?v=1785874202"},{"product_id":"anniversary-sale-50-off-hokkaido-nanatsuboshi","title":"[ ANNIVERSARY SALE 50% OFF] Hokkaido Nanatsuboshi 2025 Crop","description":"\u003ch3\u003e\u003cstrong\u003eJA Taisetsu Nanatsuboshi\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003ePremium Hokkaido rice grown in Asahikawa at the foot of the Daisetsuzan mountains, irrigated with pure snowmelt water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSeven-Star Balance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNanatsuboshi—meaning \"seven stars\"—delivers exceptional harmony across sweetness, texture, aroma, and appearance. Clean, versatile, and consistently excellent.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for Every Meal\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFrom everyday dining to bento boxes and sushi, this rice stays delicious even when cooled. Trusted by home cooks and professional chefs alike. (One of the best rice for sushi)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQuality Assured\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRegularly awarded Special A rating by Japan's Grain Inspection Association. Part of the \"Raised Watching the Daisetsuzan Mountains\" regional brand, ensuring unified standards and full traceability.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eBalanced. Reliable. Quietly exceptional.\u003c\/em\u003e\u003c!-- notionvc: 2a5e2969-d2aa-494f-91db-b7b0c8038456 --\u003e\u003c\/p\u003e","brand":"北海道\/Hokkaido","offers":[{"title":"2lb \/ White","offer_id":46163576389866,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 70% milled","offer_id":46163576422634,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 50%milled","offer_id":46163576455402,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 30% milled","offer_id":46163576488170,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 10% milled","offer_id":46163576520938,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Brown","offer_id":46163576553706,"sku":"NANA-25-sale","price":7.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ White","offer_id":46163576586474,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 70% milled","offer_id":46163576619242,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 50%milled","offer_id":46163576652010,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 30% milled","offer_id":46163576684778,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 10% milled","offer_id":46163576717546,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Brown","offer_id":46163576750314,"sku":"NANA-25-sale","price":11.0,"currency_code":"USD","in_stock":true},{"title":"10lb \/ White","offer_id":46163576783082,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 70% milled","offer_id":46163576815850,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 50%milled","offer_id":46163576848618,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 30% milled","offer_id":46163576881386,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 10% milled","offer_id":46163576914154,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ Brown","offer_id":46163576946922,"sku":"NANA-25-sale","price":21.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ White","offer_id":46163576979690,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 70% milled","offer_id":46163577012458,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 50%milled","offer_id":46163577045226,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 30% milled","offer_id":46163577077994,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 10% milled","offer_id":46163577110762,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ Brown","offer_id":46163577143530,"sku":"NANA-25-sale","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0505\/6489\/0791\/files\/anniversary_3.png?v=1785878723"},{"product_id":"anniversary-sale-50-off-niigata-koshihikari-white-only","title":"[ ANNIVERSARY SALE 50% OFF] Niigata Koshihikari 2025 Crop","description":"\u003ch3\u003e\u003cstrong\u003eNiigata Koshihikari from the \"Granary of Northern Kanbara\"\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhen people talk about Japanese rice, Koshihikari from Niigata usually comes up first. And within Niigata, Shibata City stands out—they call it the \"Granary of Northern Kanbara\" for good reason.\u003c\/p\u003e\n\u003cp\u003eThe geography here is perfect for rice. Pure snowmelt flows down from the Iide Mountain Range through the Kaji River system. The soil is rich with minerals from these clear streams. And you get those big temperature swings between day and night that help rice develop real depth of flavor.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow it's grown\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA lot of Shibata farmers go the extra mile with reduced pesticides and chemical fertilizers. Some make their own compost from local dairy manure. It's more work, but it keeps the soil healthy and the flavor clean.\u003c\/p\u003e\n\u003cp\u003eAreas like Sugaya, Tsukioka Onsen, and Itayama Junshin Village have particularly strong reputations. The rice from these places consistently shows that classic Koshihikari character: sweet, aromatic, beautifully glossy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it tastes like\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis is textbook great Koshihikari. Strong sweetness that's elegant, not cloying. Sticky enough to have body, but still refined. The aroma fills the room when you open the rice cooker. And the grains have this beautiful shine to them.\u003c\/p\u003e\n\u003cp\u003eLike Yumepirika, it stays good after cooling—perfect for bento or onigiri. That's actually a sign of quality rice.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe quality standards\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThey're serious about sorting and inspection here. Color-sorting machines catch any off grains. Everything gets checked after harvest. Each lot is managed carefully to maintain consistency.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho it's for\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you want to know what premium Niigata Koshihikari is supposed to taste like, this is your answer. Strong flavor, sustainable farming, proven quality. Whether you're eating it hot with dinner or packed in a lunch box the next day, it delivers.\u003c\/p\u003e\n\u003cp\u003eThis isn't just rice labeled \"Niigata Koshihikari\"—it's from one of the places that made that name mean something in the first place.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 4805ee6c-f2f5-4829-ae8a-be26f5b18cf4 --\u003e\u003c\/p\u003e","brand":"新潟\/Niigata","offers":[{"title":"2lb \/ White","offer_id":46163580059882,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 70% Milled","offer_id":46171586625770,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 50% Milled","offer_id":46171586658538,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 30% Milled","offer_id":46171586691306,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ 10% Milled","offer_id":46171586724074,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"2lb \/ Brown","offer_id":46171586756842,"sku":"NIKOSHI-25-sale","price":8.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ White","offer_id":46163580092650,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 70% Milled","offer_id":46171586789610,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 50% Milled","offer_id":46171586822378,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 30% Milled","offer_id":46171586855146,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ 10% Milled","offer_id":46171586887914,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"5lb \/ Brown","offer_id":46171586920682,"sku":"NIKOSHI-25-sale","price":12.0,"currency_code":"USD","in_stock":true},{"title":"10lb \/ White","offer_id":46163580125418,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 70% Milled","offer_id":46171586953450,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 50% Milled","offer_id":46171586986218,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 30% Milled","offer_id":46171587018986,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ 10% Milled","offer_id":46171587051754,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"10lb \/ Brown","offer_id":46171587084522,"sku":"NIKOSHI-25-sale","price":23.5,"currency_code":"USD","in_stock":true},{"title":"15lb \/ White","offer_id":46163580158186,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 70% Milled","offer_id":46171587117290,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 50% Milled","offer_id":46171587150058,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 30% Milled","offer_id":46171587182826,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ 10% Milled","offer_id":46171587215594,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true},{"title":"15lb \/ Brown","offer_id":46171587248362,"sku":"NIKOSHI-25-sale","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0505\/6489\/0791\/files\/anniversary_4.png?v=1785879128"}],"url":"https:\/\/trf-ny.com\/collections\/7th-anniversary-event.oembed","provider":"the rice factory NY","version":"1.0","type":"link"}